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Evaluation

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  Evaluation Interpretation of the Brief: For the interpretation of the brief, I wrote about who is the client and what are their main objectives. I also mentioned client's foundation, stakeholders, and selected locations of the client for their customers to visit and explore around. As for the audience, I mentioned the age group which is between 16-25 years of age and any audience can be from any backgrounds, cultures, genders and religion; and their aim is to explore Sunderland. The requirements of the client was to make a documentary or a print advert, I choose print adverts because print adverts are a lot easier to make than a documentary in my opinion and my idea is to make three print adverts for the client so they can promote their organisation and attract visitors to come and visit Sunderland. Location Scouting: I had to pick three to four locations of potential locations so I could go to one of those places and take photos for my print advert. The four places that I choose...

Final Product & Feedback

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Final Product & Feedback The feedback that I received are constructive and helpful. The first question was which one of the drafts is better because I made three drafts of my final product until I found the one that I liked the most, and majority picked advert 1 to be the better one out of the three. I have to disagree because the last draft has a lot a more in terms of title, slogan, client's logo etc. The next question was 'what do you like about the advert?' the answers were mainly about the placing of texts and social media logos and the client's logo, I do agree with these responses because the print adverts got better when I put them on my advert and makes it more eye-catching to potential visitors who might be interested visiting Sunderland. The final question from this forum is 'what changes would you make?' and the responses are mixed, some said to make the bar code smaller, changing the font, and no changes at all; personally I think that my final ...

Production and Post-Production Diary

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 Production Diary 30/09/2021: One of the first things when starting with this project is the client research. The client is called Sunderland Culture which is an organisation to improve or change the people's perspectives about Sunderland in general and I also had to research about the history of the client which it started in 2016 as partnership set up by Sunderland City Council. One of the things that I had to research about is the target audience and the audience are ages between 16-25 and any race, colour, and religion, the aim is to change people's perspective about the city by showing them what is considered the most popular places in Sunderland. 05/01/2022: The next thing that I had to do after client research is location scouting which is where I pick the places that could be one of my background or main image of my print advert and explain the possible disadvantages when going to these places, the first one that I choose is the city centre because people go there for s...

Print Advert Schedule

  Print Advert Schedule 11/04/2022: The first day of taking photos for my print advert. I'm going to places that are mentioned in my blog and I'll be taking a tone of pictures of chosen places that will be on my print advert and chose which of these pictures are perfect for my final product and start to Photoshop. 12/04/2022: After I'm done having a look at the pictures and choosing the perfect one, I will sort of experiment with the print adverts and changing the layout, basically experimenting around until I found the one that I like and put those experiments in my production diary to show the steps and progress of my print advert. 13/04/2022: When I have chosen the layout for my print advert and taking pictures of the preferred locations, I will start editing my three print adverts and each of them will have different image as their main background for example the first print will have the Stadium of Light, the second will have Wearmouth Bridge and the final print advert...

Audience Research

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  Audience Research Idea: My idea is for creating a print advert for Sunderland Culture. The plan is I'll include the places that Sunderland Culture shows on their website such as, National Glass Centre, Sunderland Museum & Winter Gardens and Northern Gallery for Contemporary Art. In the middle, the main title will be 'Visit Sunderland!' in order to attract audience to visit and the Sunderland Culture logo will be in the top of the text. This will appeal to my audience because there will be people who are curious to visit the whole City of Sunderland and learn the Northern Eastern culture as well.  I want my audience to relate to one another about Sunderland and tell one another about the lifestyle living in Sunderland for example is life in Sunderland great, and is Sunderland a city that would he or she recommend? I will make a total of three print adverts about the city of Sunderland and each of them will have different images of famous or well known sites in Sunderla...

Flat Plan

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Flat Plan I'm going to be using a flat plan to plan my work for the final project for B2. In this flat plan, I will be writing tones of potential ideas for my final project and after I'm done writing my ideas out, I will chose of which one of these ideas would be a good idea for my final design etc. I think the flat plan will help me on this project because when I planning, I get the chance to choose which one of these ideas that I thought of would be better for the final product and take those idea into the final product. I'm planning to make three print adverts of the most popular places in Sunderland and I think these places that I have chosen would probably garner more visitors to the city. Examples: In this first example, I will probably will put the main title or slogan at the top because I have seen many posters that have their slogans or titles at the top as by doing that, will catch attention to potential audience who would want to visit the city. The details will ...